There are many business growth strategies available to businesses. Traditional approaches typically include four major types. This author has extended the framework by identifying seven distinct types of business growth strategies. These include market penetration: selling into untapped markets. This capital markets advisory strategy involves...
A public relations strategy focuses on protecting a brand's reputation and increasing brand awareness. With so much noise on the internet, a public relations strategy helps your brand stand out. There are three types of media to consider for your PR strategy: owned media earned media and paid media. Owned media is the most important, as it should...
Capital Markets Advisory is a team of former Wall Street investment bankers who provide hands-on advice to companies seeking to raise capital. Their services range from developing a capital strategy to assembling financing. The group's focus is on building strategic relationships and understanding clients' needs. They have a diverse portfolio of...